MOTORHEAD's LEMMY Action Figure Goes Exclusive in San Diego

Chicago-based Locoape will offer fans attending the 2008 Comic-Con International show in San Diego (July 24-27 at the San Diego Convention Center) an opportunity to pick up limited Lemmy figures and unique exclusives. Locoape is celebrating its inaugural Icon series figure of MOTORHEAD's Lemmy Kilmister as well as the August release of the highly anticipated MOTORHEAD record, "Motorizer".

Available at Comic-Con via toy and collectible powerhouse Toynk (Booth: 3551):

* An edition of 100 pieces: Toynk has allocated just 100 of their worldwide exclusive which includes the Lemmy Figure, Exclusive Lemmy Signature Series Limited Edition Rickenbacker Bass, Exclusive MOTORHEAD "Ace of Spades" playing card, Authentic D'Andrea Lemmy Bass Guitar Pick AND a Bonus Rickenbacker Bass as Played by Lemmy Featuring the Iconic War Bird logo. Comic-Con Attendee Price: $30.00 each

* Limited to 50 pieces: Locoape's Icon series Lemmy Kilmister figure which will include an exclusive MOTORHEAD/Lemmy Kilmister, Authentic D'Andrea three pick set. Comic-Con Attendee Price: $30.00 each

* Limited to 300 pieces: A unique Co-Pack including not only Locoape's Icon Series Lemmy Kilmister Figure, but also a Guitar Hero "Air Guitar Rocker" Featuring the Motorhead Classic "Ace of Spades" and Nine Other Signature Guitar Riffs to Jam to! Guitar Hero "Air Guitar Rocker" Includes Belt Buckle, One Amplifier, Two Guitar Hero Picks, One Air Cartridge and One Connection Wire. Comic-Con Attendee Price: $40.00 each

All items will be offered on a first-come, first-served basis.

In addition to the Comic-Con exclusives, LemmyFigure.com is offering a few ultra-limited collectors' editions. Limited to only 100 pieces each are three unique Lemmy figures, Lemmy Gold, Jet Black Lemmy and Metal Lemmy. These "statuesque" Lemmy figures replicate the basic figure in form but have been uniquely treated so that they appear to be made of solid gold, silver and jet black.

Locoape's Lemmy Icon Figure is now available for immediate shipment at LemmyFigure.com. Lemmy figures and all of the latest MOTORHEAD information are also available at www. iMotorhead.com.

So why the solid coloured figures and accessories? Locoape Co-Director Mike Romano: "We received an email from a collector saying that we deserved an award for this figure. We didn't think that any awards were in order but thought, WOW 'The Lemmy!' So we had a very limited number of the figures manufactured in 'award-looking' fashion. The figures look like an icon award that should be given out at some annual award show. They're limited to only 100 units each and we're making them available to the fans and collectors."

According to Locoape President Steve Loney, "We weren't so sure about the 'award' concept but when the factory sent them over everyone in the office wanted one. We sent them to Lemmy's management and they thought the figures were great. Because of the unique nature of these figures we've kept them very limited."

Locoape executive Ron Maddoch: "Who would have thought MOTORHEAD and Lemmy could become even more iconic than they already are? From the icon figure to the guitar hero phenomenon, the Lemmy movie due in 2009, the new album 'Motorizer' — which comes out August 26th and a U.S. tour with JUDAS PRIEST. MOTORHEAD IS a machine."